Tuesday, January 28, 2020
Hedda Gabler Essay Essay Example for Free
Hedda Gabler Essay Essay In Ibsenââ¬â¢s drama Hedda Gabler, Hedda was a wealthy woman with a great background, until she marries Mr. Tesman. When she is chained down to this man she starts to become unstable and reveals how truly devilish she can be. From manipulating her loved ones to down-right killing them. These incidents occur because of jealousy and boredom. Heddaââ¬â¢s first act of despicableness is first presented when she talks to her husbandââ¬â¢s aunt. She mentions that the maid will be unsuitable because ââ¬Å"Sheââ¬â¢s left her old hat behind her on the chair. â⬠, when really, it was Miss Tesmanââ¬â¢s hat. We later find out when she is speaking to Brack that she had known all along it was her hat and just wanted to insult her. This shows how bored Hedda is where she feels the need to come up with something like that. She is also unhappy with her marriage so she doesnââ¬â¢t want to get close to any of her husbands family. In act 4 of the play Hedda gives Lovborg a pistol so he can ââ¬Å"die beautifullyâ⬠. She does this because she is still somewhat attached to Lovborg and is jealous of him and Theaââ¬â¢s relationship that was forming. She even starts to go somewhat mad after Lovborg and Thea leave. The manuscript begins to get ripped apart by Hedda, as she throws it into the fire saying, ââ¬Å"Iââ¬â¢m burning your child Thea!â⬠This shows that she has basically reached a breaking point and has officially gone off the end. Hedda is a very hard character to play. This is because she is very contradicting, as Ibsen states, ââ¬Å"sympathetically unsympatheticâ⬠. You feel sympathy for Hedda because she seems to be broken. She has been socially trapped into marriage and baring a child. Although this does not justify her actions which still keeps you scornful towards her. All in all Hedda is a very indifferent woman with a independence that she will not be taken away from her. She manipulates and deceives people in order to get her way. Yet she was slowly killing herself by doing so. This may be why her character is so hard to play, she is in a way, a very non-relatable character.
Monday, January 20, 2020
Managing Organizational Change Essay -- Business Management
In this dynamic business environment, change is inevitable. Changes can be planned, or unintentional: depending on the driving forces behind. The major forces for change can be derived from the nature of the workforce, technology, economic shocks, competition, social trends, and world politics (Robbins & Judge, 2011). In this post the author will explain the Kotterââ¬â¢s eight ââ¬âstep approaches to managing organizational change and discuss how his company handles the planned changes in term of organization reconstruction. When changes are inevitable, the leaders usually design some adequate steps to make the change go smooth, effective and permanently. Kurt Lewin argued that successful change in organizations should follow three steps: unfreezing the status quo, movement to a desired end state, and refreezing the new change to make it permanent (Robbins & Judge, 2011, cited in Lewin, 1951). John Kotter further expanded the Lewinââ¬â¢s model to include an eight-step plan for implementing change. The eight stages are: 1) establishing a sense of urgency 2) creating a guiding coalition 3) developing a vision and strategy 4) communicating the change vision 5) empowering broad-based action 6) generating short-term wins 7) consolidating gains and producing more change and 8) institutionalizing new approaches in the culture (Kotter, 1996). Kotter asserted that many changes failed because some steps were ignored, such as missing the creation of a sense of urgency, vision, or coalition. Using Kotter approach es, letââ¬â¢s analyze a recent change happened in Science Application International Corporation (SAIC), the company the author is working for. SAIC provides scientific, engineering, systems integration and technical services and solutions pr... ...ld improve the change process. The author believes that if the SAIC reconstruction is implemented successfully, the company will be more productive, efficient, agile and competitive. Works Cited Havenstein, W. (July 22, 2010). [Memo From the CEO: Organizational Changes]. Havenstein, W. (October 11, 2010). Message from the CEO. SAIC internal email. Kotter, J. P. (1996). Transforming organizations. Executive Excellence, 13(9), 1. Kotter, J. P. (2007). Leading change: Why transformational efforts fail? Harvard Business Review, 85, 96-103. Lewin, K. (1951). Field Theory in Social Science. New York: Harper & Row. Robbins, S. P., & Judge, T. A. (2011). Organizational Behavior (14 ed.). Upper Saddle River, NJ: Pearson. Schuler, R. S. (1980). Definition and conceptualzation of stress in organizations. Organizational Behavior and Human Performance, 189.
Sunday, January 12, 2020
Marketing planning Essay
Main characteristics of marketing oriented organisation The marketing is a management and customer satisfaction strategy which is focused on the customer satisfaction and it is also involved in variousà functions like advertisement, promotion, selling products and services of the business, product planning, and product development, market research and market analysis. According to Keller, (2009) Marketing can be described as the marketing can be described as the management process which is responsible for identification, anticipation and satisfaction of customers of the organization for developing improved profitability of the business. According to the Philip (2009) the marketing can be described as the process of managing profitable customer relationship through retaining retain existing customers of the organization and attracting new customers through developing value for the customers and satisfying their needs through developing products and services needed by them. Types of organizations: According to marketing point of view there are two types of the organizations, market oriented and product oriented organizations (B&C, 2010). Product Oriented organizations: The focus of the product oriented organisations is on the development of product and selling these products through the different approaches of marketing. Characteristics of marketing oriented organisation: the market oriented companies are focused towards the satisfaction of needs and demands of the customers through analysing customer needs and then developing products and services to satisfy these needs. The customer needs are identified by these organizations and then the resources are allocated to meet these needs (Mangold, Faulds, 2009). The market oriented companies have four main features or characteristics which are given below, Shared Values: the customers are always kept as priority by these types of the organizations and the value is shared with customers by providing them quality products and services. Organizational Structure: the flat type of organizational structure is developed and preferred by these companies as compared to the traditional business structures. The clear vision is developed and communicated by these organizations for motivation of stakeholders including customers. Strategy: the overall business strategy forms the basis of the marketing strategies and planning of the market oriented companies. The basic goal of the market strategies is to achieve the overall business goals and objectives of the organization. The more flexible strategies are developed by these organizations to respond to changing business environment (Mangold, Faulds, 2009). Stakeholders: Theà ideas and values are exchanged by the organization with different stakeholders of the organization to develop relationship with the business. From the analysis given it can be concluded that Ikea is a market oriented company as it has incorporated the core characteristics of the market oriented companies (Menon, 2008). Explain the various elements of the marketing concept with reference to the Ikeaââ¬â¢s marketing activities. The Ikea has implemented various elements and the concepts which can be analysed as 5 Cs and 4 Ps of the marketing and they are given as below, 5 Cs of Marketing Company: the company described as the vision, mission, purpose and core values of the company which motivates stakeholders of the business (Menon, 2008). Customer: the customers are segmented into profitable components of the business. Collaborators: These are the stakeholders of the company who include investors, employees, customers, competitors, community and Government. Competitors: This includes analysis of the core competitors of the business, their market position, strengths and weaknesses. Context: Context refers to the analysis of the present and future prospects of the organization in the long turn and this is analysed through the internal and external business environment of the organization. 4Ps of marketing are: The four Ps of the marketing are essential and basic element for the development of effective marketing strategies of the business and these can be described as below, Product: the product is the development of the product or services based on the customer needs developed to satisfy needs of the customers (Menon, 2008). Promotion: this include determination of how the product will be marketed and promoted to attain greater market share and growth, through different promotional techniques like TV ads, online marketing or sales promotion (Newman, 2002). Price: One of the important elements of the marketing is the determination of price on which the product will be offered to customers. Place: The place is the identification and planning how the product will be placed in the market, through physical stores or the other elements. Identify and critically assess the benefits and costs of marketing approach for Ikea. The marketing approach adopted by the Ikea has different benefits for the business. Ikea has successfullyà developed business of the organization in UK and Europe and segmented the business of the organization to the office and home furniture users. The business has developed the marketing strategies to develop and promote business products of the organization for satisfying customer needs through delivering quality products to the customers. The business has developed strategies for effective customer care as a part of the marketing strategies which is the part of benefits of marketing approach. The long term relations with the customers are developed by the business through effective customer relationship and developing trust in products of the organization. the costs of the ineffective marketing can lead to the failure of the product being offered or less effective response from the customers (Newman, 2002). Task 1.2 A) Identify and explain macro and micro environmental factors which influence marketing decisions of Ikea The business strategies of Ikea are affected by the various internal and external factors of the organization. These factors can be described as the macro-environmental factors and micro-environmental factors. The micro environmental factors of the Ikea are described as below, Micro-environmental Factors: these factors include various factors which have direct impact on the business strategies of the Ikea and it also impact on the business planning and strategies. The Micro factors impacting the Ikea are given below, Customers: the survival of the Ikea is based on the identification and meeting needs, wants and providing the benefits of their customers. the failure to meet the needs of the customers can lead to the failure of the business as the satisfied customers are most important for the business (Newman, 2002). Employees: the employees are considered as the most important assets of the business and the satisfaction and development of effective workforce of the business is the most important element for the successful business. Suppliers: the increase in the prices of raw material and change in the quality of the raw material has direct impact on the marketing mix of the business. The good relationship with the suppliers helps business to develop effective quality of the products offered by Ikea. Shareholders: the expectations and relationship of stakeholders of the business has positive and negative impacts on the strategies of the business. Media: the innovations and changes in the media can be analysedà and the successful adoption of these changes and innovations can positively impact the organizational communication and marketing strategies. Competitors: the name of the game in marketing is differentiation. The business can be successful through developing competitive advantage as compared to its competitors through developing core competencies of the business. Macro-environmental Factors: The macro environmental factors are which are beyond the control of the Ikea and these can be opportunities of threats to the business strategies of Ikea. There are following macro-environmental factors effecting marketing and business strategies of the Ikea and these can be analysed through PESTEL analysis: Political factors: the political factors include the rules and regulations of the UK government, which can be minimum wage, or the interest rate regulations. Economic factors: Economic factors include the inflation rates, or the interest rates which can impact the consumption parents of the customers effecting sales of the organization. Social: the UK is highly diversified with the multilingual and multinational people from all over the world. The trends in the social preferences of the customers can impact the business strategies of Ikea. Technology: there are various technological implementations in the market and these are more frequent in the UK market. B) With your understanding of the topic on Segmentation, propose segmentation criteria that the organisation can use for two products in different markets. The market segmentation is one of the basic elements for the development of the products of the business in the market and the segmentation refer to the identification of the customers with the similar needs and preferences based on the analysis of the customer needs and buying behaviours. The aim of the segmentation is to develop the groups with the same needs and buying behaviours. For example the sofa set for the home users and the business users will be demanded with different needs for the same product for the different market segments. The needs of the home users will be different as compared to the business users and this will also impact the buying behaviours if the customers as well. C) Sketch out those factors that influence the choice of targeting strategy by the organisation with reference to the financial capability of sponsors Targeting strategy: The targeting strategy is based on the analysis of the target groups based on the market segmentation and then the process and approaches of targeting potential customer segments is developed by the organization to develop market share of the product to be launched by business. The targeting strategy of the Ikea involve various steps which include the development and identification of the effective segment market, choosing appropriate segment for the product and then analysing the product to be offered in a particular market segment. The Ikea has developed the target marketing strategy for developing and offering various products for the different segments instead of the generic marketing. Importance of financial capability of Sponsor: One of the important factors affecting the business is the financial capability of the sponsor. The finances are the lifeblood of the business and for all business and marketing strategies the financial resources are considered as the important element to remain competitive in the business. for the success of the business good target market strategy and the financial sponsor ship is essential as these play as the backbone of the business to be more competitive in dynamic changing business environment. D) How does buyers behaviour affects marketing activities in two different buying situations putting into consideration The behaviour of the customers towards the product refer to the process of selecting, purchasing and consuming the product by the customers to attain satisfaction. And analysis of these abhors is essential for the business to develop effective strategies and products. There are various factors affecting the buying behaviours of the customers and these can be explained as given below, Cultural factors: the most important elements of the customer buying behaviour is the cultural factors as the buying behaviour of the customers is highly effected by the culture of the customers. For example the McDonald was failed in India when they introduced beef burger and the organization faced huge losses. Social Factors: the social factors contain the reference groups like the role, status and family. Personal factors: the personal factors include the analysis of the age, occupation, income levels, life styles and the economic status of the customers. Psychological factor: these are also very important factors affecting the buying behaviours of the customers. These factors affect the buying behaviours of the customers ofà the Ikea in different ways which can be in favour of the business and these can go against the organization. the increased income and life standard of the customers may lead to increased sales level of the products of the organization same the families will be buying more products of the business as compared to the single. Task 1.3: A) Describe how products are developed By Ikea There are different steps are involved in the product development strategy of the Ikea for the product development in the market to attain sustainable growth in the business. There are following steps performed by Ikea for the effective product development by the organization, Idea generation: the product development strategy if Ikea starts with the idea generation in which the idea regarding the new product is developed and shared, these ideas can be internal or the external. The internal ideas are the innovation by the organization while the external ideas can include the development of product as a result of competitorââ¬â¢s idea. Idea screening: the next step is idea screening which includes the analysis of the market acceptability, impact on satisfaction of the customers, analysis of the demand of the customers and then the approval of the idea based on the rate of success of the given idea. Concept development and Testing: after approval of the idea in screening the next step is to execute the idea into concept and the feasibility of product development is identified in this section, which through the analysis of the skills, abilities and sources required developing the required product. Concept development and Testing: the next step is the execution of the idea into product and then the features and quality of the product is tested and analysed. The target markets and customers are identified for the given product. Marketing: after development of the product the next important step is to communicate the product in market through using different marketing strategies and marketing tools and techniques. This is analysed through the test marketing. Commercialization: the final step is the commercialization of the developed product to attain sustainable growth and success for the Ikea. B) Distribution Management: The distribution management refer to the process involved from the attaining raw material to the selling and delivering product to customers. The distribution includes the packaging, inventory, supply chain and logistics. The distribution strategies involve how the product will be developed and distributed to the end users in a more efficient way. There are two mediums used by the organizations for the distribution of the products and services of the organization to the final consumer, which include wholesaler and retailers. The Ikea is distributing its products by using wholesale medium of distribution. Wholesale market involves the selling goods and services of the organization direct to the buyers and for this purpose the Ikea has developed its stores in UK and Europe. This leads to the development and distribution of the product at flexible and low price. C) How are prices set to reflect an organisationââ¬â¢s objectives and marketing conditions? The pricing strategies include the identification of the pricing objectives, and then development of the pricing strategies based on these objectives, there are various pricing objectives of Ikea for determination of the price of products to be offered in the market, Financial Objectives; The financial objectives include, Profit maximization Maximizing sales revenue Improving cash flows of the business Marketing Objectives: Increasing sales Maintaining and growing market share Building brand D) Show an illustration of how the organisation (Ikea) integrates its promotional activities to achieve its marketing objectives. In recent years, many newspapers and television channels lost their audience, since traditional print and broadcast media as main promotional tools have faced major challenges (Gurevich et al., 2009). Research by Forrester Jennings conducted in 2007 shows that audiences and attention are shifting to online channels, as 52% of Europeans are regularly online at home. Around 36% of European Internet users watch less television, 28% have reduced their newspaper and magazine reading and 17% have decreased listening to the radio since going online (Palmer and Koenig-Lewis, 2009). Taking intoà consideration the above facts, we can say that the information revolution (Internet, mobile and social media) is significantly changing traditional marketing campaigns, which can be adjusted to those new technologies. The significance of social media is shown by a recent study which was pointed out that an overwhelming 88% majority of marketers are now using some form of social media to market their business1. The same study, which set out to understand how and why marketers are using social media to grow and to promote their businesses, found that Facebook, Twitter, LinkedIn, and blogs are the top four social media tools used by marketers1. Palmer and Koenig-Lewis (2009) define social media as an ââ¬Å"online applications, platforms, and media which aim to facilitate interactions, collaborations and the sharing of contentâ⬠(p.165). They further point out that the importance of social network media lays in the interaction between the consumers and the community, as well as in the facilitation of ââ¬Å"asynchronous, immediate, interactive, low-cost communicationsâ⬠(Ibid.). One of the major examples of social media usage by companies is Victoriaââ¬â¢s Secretââ¬â¢s Facebook page with its more than two million followers. On this page, followers can view videos, photos, take quizzes and print coupons2. In politics, the most significant example of social media use is the United Statesââ¬Å¸ presidential election in 2008. The Barack Obama campaign used such online promotional tools as Facebook, YouTube, Twitter and others3. For the past two years, Facebook has overwhelmingly been pro-Obama virtual territory. Some have attributed Obamaââ¬â¢s victory to a ââ¬Å"Facebook effectâ⬠3. The Ikea has used the social media strategy for the integration of the marketing strategies with the product orientation and the promotional strategies of the business. Task 2: A) Attempt a suggestion of marketing mixes for two dissimilar segments in consumer markets. For the specialised market entry the company offering products in the consumer markets should develop and focus on the market segmentation and it should develop market segment. The marketing mix is developed by the business after the market segments for the development of the effective market share of the business. For example, a new brand in soft drink ââ¬Å"Nix Colaâ⬠can be launched in specific consumer market like 99p or pound land as a established retailer. Once it gets success then it can be launch in different segments and restaurant and coffee shop. It would benefit the organisation from huge marketing costs andà will enhance its brand penetration in the market. C) Critically explain how and why international marketing differs from domestic marketing with reference to Ikea International marketing involves the satisfying the needs and demands of the global customers. Organisations should consider the values, customs, languages and currencies before doing the international marketing. For example advertising in Nepal and China should use in local languages. The potential market size, degree and type of competition, price, promotional differences, product differences as well as barriers to trade have to be analysed alongside the cost-effectiveness of various types of transport. But for the domestic marketing; organisation should consider for the local factors and local needs and demands of the buyer. So, in the case of Ikea as well company should consider the domestic and international marketing factors. People from all across the globe are keeping eyes on London so it should position its marketing strategy for international market and domestic market separately. References: B&C (2010), Whatââ¬â¢s This Stuff Called ââ¬Å"Social Mediaâ⬠?ââ¬Å¸ Benefits & Compensation Digest March 2010, Vol. 47 Issue 3, pp.1550-4190. Boyd, D.M., Ellison, N.B. (2007), Social Network Sites: Definition, History, and Scholarship. Journal of Computer-Mediated Communication, article 11 Bowler, Shaun David M. Farrell & Richard S. Katz (eds.). 1999. Party Discipline and Parliamentary Government. Columbus, OH: Ohio State University Press. Carabiner Communications (2009), ââ¬Å¾Social Media: How B2B Companies Can Connectââ¬Å¸ Available from http://www.carabinerpr.com/socialmedia/. Chaffey, D., Ellis-Chadwick, F., Johnston, K., Mayer, R. (2006), Internet Marketing, Prentice Hall: United Kingdom. Gurevitch, M., Coleman S., and Blumler J.G. (2009), Political Communication Old and New Media Relationships. The ANNALS of the American Academy of Political and Social Science; 625; p.164 Kotler, P (1975), Overview of political candidate marketing. Advances in Consumer Research, vol. 12 Kotler, P and Armstrong, G (2008), Principles of Marketing. Pearson Education Limited Learmonth, M (2009), Social Media Paves Way to White House. Advertising Age, Vol. 80, Issue 11 Mangold, G.W., Faulds, D.J (2009), Social media: The new hybrid element of the promotionà mix. Business Horizons, Kelley School of Business, Indiana University. (2009), p. 357-365. Menon, S.V (2008), Political Marketing: A Conceptual framework. ICFAI Business School, Ahmedabad. Mintzberg, H, Ahlstrand, B and Lampel, J (1998), Strategy Safari: A Guided Tour Through the Wilds of Strategic Management. The Free Press, New York, 1998. Newman, B.I. (2002), The role of marketing in politics. Journal of Political Marketing, Vol. 1, pp.1-5. Olausson, M (2007), The Peopleââ¬â¢s Revolution: Implications of Web 2.0 and Social Media Applications. Strategy Analysis. Strategy Analysis LTD. Osuagwu, L (2008), Political marketing: conceptualisation, dimensions and research agenda. Marketing Intelligence & Planning, Vol. 26, No. 7, pp.793-810. Palmer, A and Koenig-Lewis, N (2009), An experiential, social network-based approach to direct marketing. International Journal of Direct Marketing.Vol. 3, No. 3, pp.162-176. Rowley, J (1998), Promotion and marketing communications in the information marketplace. MCB University Press. Saunders, M., Lewis, P., Thornhill, A. (2007), Research Methods for Business Students. Harlow: Pearson Education Limited. Solomon, M. (2009), Consumer Behaviour: Buying, Having, and Being. 8th Edition. Upper Saddle River, NJ: Pearson. Stelzner, M.A. (2009), Social Media Marketing Industry Report. Michael A. Stelzner. Tozian, G (2009), Mastering Social Media Marketing: Its 6 categories and 10 benefits. Overland Agency, Inc 2009. Trebnick, C (2008), Social Media Market Dynamics and Impact on Communications Infrastructure. Americaââ¬â¢s Growth Capital. Weber, L (2009), Marketing to the Social Web: How Digital Customer Communities Build Your Business. Wiley inc. Yin, R.K. (1994), Case Study Research, Design and Methods, Thousand Oaks. Sage Publications, Inc. Yin, R.K. (2003), Case Study Research, Design and Methods. Third Edition. SagePublications, Inc. Zarela, D (2010), The Social Media Marketing Book. Oââ¬Å¸Reilly Media, Inc. Zhang, W., Johnson J., Seltzer, T., Bichard, S. (2010), The Revolution Will be Networked: The Influence of Social Networking Sites on Political Attitudes and Behavior Social Science. Computer Review 2010, originally published online June 12, 2009.
Saturday, January 4, 2020
Biography of Dmitri Mendeleev, Periodic Table Inventor
Dmitri Mendeleevà (February 8, 1834ââ¬âFebruary 2, 1907) was a Russian scientist best known for devising the modern periodic table of elements. Mendeleev also made major contributions to other areas of chemistry, metrology (the study of measurements), agriculture, and industry. Fast Facts: Dmitri Mendeleev Known For: Creating the Periodic Law and Periodic Table of the ElementsBorn: February 8, 1834 in Verkhnie Aremzyani,à Tobolsk Governorate,à Russian EmpireParents: Ivan Pavlovich Mendeleev, Maria Dmitrievna KornilievaDied: February 2, 1907 in Saint Petersburg, Russian EmpireEducation: Saint Petersburg UniversityPublished Works:à Principles of ChemistryAwards and Honors:à Davy Medal, ForMemRSà Spouse(s): Feozva Nikitichna Leshcheva, Anna Ivanovna PopovaChildren: Lyubov, Vladimir, Olga, Anna, IvanNotable Quote: I saw in a dream a table where all elements fell into place as required. Awakening, I immediately wrote it down on a piece of paper, only in one place did a correction later seem necessary. Early Life Mendeleev was born on February 8, 1834, in Tobolsk, a town in Siberia, Russia. He was the youngest of a large Russian Orthodox Christian family. The exact size of the family is a matter of dispute, with sources putting the number of siblings between 11 and 17. His father was Ivan Pavlovich Mendeleev, a glass manufacturer, and his mother was Dmitrievna Kornilieva. In the same year that Dmitri was born, his father went blind. He died in 1847. His mother took on the management of the glass factory, but it burned down just a year later. To provide her son with an education, Dmitris mother brought him to St. Petersburg and enrolled him in the Main Pedagogical Institute. Soon after, Dmitris mother died. Education Dmitri graduated from the Institute in 1855 and then went on to earn a masters degree in education. He received a fellowship from the government to continue his studies and moved to the University of Heidelberg in Germany. There, he decided not to work with Bunsen and Erlenmeyer, two distinguished chemists, and instead set up his own laboratory at home. He attended the International Chemistry Congress and met many of Europes top chemists. In 1861, Dmitri went back to St. Petersburg to earn his P.hd. He then became a chemistry professor at the University of St. Petersburg. He continued to teach there until 1890. Theà Periodic Table of the Elements Dmitri found it hard to find a good chemistry textbook for his classes, so he wrote his own. While writing his textbook, Principles of Chemistry, Mendeleev found that if you arrange the elements in order of increasing atomic mass, their chemical properties demonstrated definite trends.à He called this discovery the Periodic Law, and stated it in this way: When the elements are arranged in order of increasing atomic mass, certain sets of properties recur periodically. Drawing on his understanding of element characteristics, Mendeleev arranged the known elements in an eight-column grid. Each column represented a set of elements with similar qualities. He called the grid the periodicà table of the elements. He presented his grid and his periodic law to the Russian Chemical Society in 1869. The only real difference between his table and the one we use today is that Mendeleevs table ordered elements by increasing atomic weight, while the present table is ordered by increasing atomic number. Mendeleevs table had blank spaces where he predicted three unknown elements, which turned out to be germanium, gallium, and scandium. Based on the periodic properties of the elements, as shown in the table, Mendeleev predicted properties of eight elements in total, which had not even been discovered. Writing and Industry While Mendeleev is remembered for his work in chemistry and the formation of the Russian Chemical Society, he had many other interests. He wrote more than 400 books and articles on topics in popular science and technology. He wrote for ordinary people, and helped create a library of industrial knowledge. He worked for the Russian government and became the director of the Central Bureau of Weights and Measures. He became very interested in the study of measures and did a great deal of research on the subject. Later, he published a journal. In addition to his interests in chemistry and technology, Mendeleev was interested in helping to develop Russian agriculture and industry. He traveled around the world to learn about the petroleum industry and helped Russia to develop its oil wells. He also worked to develop the Russian coal industry. Marriage and Children Mendeleev was married twice. He wed Feozva Nikitchna Leshcheva in 1862, but the couple divorced after 19 years. He married Anna Ivanova Popova the year after the divorce, in 1882. He had a total of six children from these marriages. Death In 1907 at age 72, Mendeleev died from the flu. He was living in St. Petersburg at the time. His last words, spoken to his doctor, reportedly were, Doctor, you have science, I have faith. This may have been a quote from the famous French writer Jules Verne. Legacy Mendeleev, despite his achievements, never won a Nobel Prize in Chemistry. In fact, he was passed over for the honor twice. He was, however, awarded the prestigious Davy Medal (1882) and ForMemRS (1892). The Periodic Table did not gain acceptance among chemists until Mendeleevs predictions for new elements were shown to be correct. After gallium was discovered in 1879 and germanium in 1886, it was clear that the table was extremely accurate. By the time of Mendeleevs death, the Periodic Table of Elements was internationally recognized as one of the most important tools ever created for the study of chemistry. Sources Bensaude-Vincent, Bernadette. ââ¬Å"Dmitri Mendeleev.â⬠à Encyclopà ¦dia Britannica, Inc., 25 Feb. 2019.Gordon. ââ¬Å"Mendeleev - the Man and His Legacy...â⬠à Education in Chemistry, 1 Mar. 2007.Libretexts. ââ¬Å"The Periodic Law.â⬠à Chemistry LibreTexts, Libretexts, 24 Apr. 2019.
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